WHY KTDA FARMERS ARE PLANNING TO USE MOBILE DEVICES FOR TRACKING ACCOUNTS

WHY KTDA FARMERS ARE PLANNING TO USE MOBILE DEVICES FOR TRACKING ACCOUNTS

To increase engagement with the nation's smallholder tea producers, the Kenya Tea Development Agency (KTDA) has introduced a number of digital tools, including a mobile app, a short message service (SMS), and a USSD channel. The organization said that by giving farmers complete knowledge of the status of their accounts around the clock, it is promoting openness and responsibility.
Read: David Ichoho is 'ousted' from the KTDA board, and a new chair is chosen. Through this initiative, tea farmers will now be able to conduct inquiries on fertilizer disbursements, receive regular news, and receive daily, weekly, and monthly notifications on plucked tea weights and payments."

Only registered growers will have access to the KTDA Farmers App, which is already available for download on the Google Play Store.It will offer an interactive interface with information on numerous services at a glance.

According to the organization, farmers will need to register on the app with their grower number and phone number, and an iOS version is now being developed. According to KTDA, the SMS platform is a multi-leveled system designed to facilitate factory communications with farmers and other stakeholders about weights through a subscription service.

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